The first company
The corporate vehicle of a Berlin GmbH is taken over. The idea: to work across markets instead of inside one organisation or one sales structure.
Background
A track record built across borders.
Since 1998: companies founded, markets entered, supplier relationships built between Europe and the east — today with Central Asia at the centre.
25+years of building business across borders
7 + 1companies supported in entering new markets: 7 European companies into Central Asia, 1 Central Asian company into Europe
3+working languages: German, Russian, English, plus the local language on site
01 — The journey
Eleven steps, one direction.
Company names, places and legal structures changed. What stayed the same: finding business opportunities, connecting industrial suppliers with markets, building local structures and developing relationships until they became real business.
1998BerlinThe first company
PWT – Pamin Worldwide Trading
International business as the ability to connect supply and demand across borders. That principle stays.
OOO PAMEL
From working with foreign markets from Germany to building structures inside them.
OOO АЕТ-Техника
Representing European equipment and engineering: explaining demanding products, finding users.
AETEK GmbH
Founded to consolidate what had grown, around industrial trade and procurement.
OOO АЕТЕК
A local entity: Europe supplies technology, the market supplies demand, and someone knows both sides.
OOO URARUS
Authorised representative of a German high-pressure pump manufacturer and of AETEK in Russia: stock, customs, service and projects. More on URARUS
OOO URARUS office
A second office for customer acquisition, technical-commercial coordination, service and project development. More on URARUS
First deliveries
Industrial supplies and consumables now also reach customers in Central Asia.
URARUS on standby
The regional business architecture can no longer continue as before. The experience stays; the geography changes.
Central Asia moves to the centre
AETEK becomes the business-development partner between European industry and Central Asia.
02 — For your project
Experience you can put to work.
What a manufacturer or an industrial buyer needs from a partner in a distant market, and what we have already done about it.
A partner who truly represents your product
We have
From 2015 the official, authorised representative of a German manufacturer in a large industrial market.
Deliveries that hold up to scrutiny
We have
A registered foreign-trade operator: customs declarations for every import, no grey channels.
Service that keeps equipment running
We have
Repairs on site with original parts, work in explosive areas to ATEX directives, training for operators.
Technical depth, not just contacts
We have
High-pressure pumps up to 3,000 bar and process industry: we explain demanding products and qualify the user.
Your customer’s language
We have
German, Russian and English in daily work, offices in Kazan and Moscow, the national language on site today.
Staying power
We have
Building companies and customer relationships since 1998, and staying engaged until business happens.
03 — Reference
URARUS: a company built from the ground up.
Founded in Kazan in 2015 as the authorised representative of a German pump manufacturer and of AETEK, with a second office in Moscow from 2017. Not an export desk, but a market structure: stock, customs, service, training and projects, run for years across a large territory.
For reasons of privacy, the manufacturer is not named here.
2015founded in Kazan
2offices: Kazan and Moscow
3,000bar: the pressure range of the pumps represented
3working languages: English, German, Russian
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The manufacturer
Germany
High-pressure plunger pumps up to 3,000 bar. A family-owned German company with a long tradition.
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AETEK
Haibach, Germany
Procurement, coordination and the commercial frame between manufacturer and market.
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URARUS
Kazan and Moscow
Registered import, customs clearance, spare parts in stock, service at the customer’s plant.
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Plants in Russia
Industry
Chemical and process industry, industrial cleaning, concrete and surface technology.
Authorised representation
From 2015 the official, authorised representative of a German manufacturer of process and industrial pumps, and of AETEK for procurement projects: one manufacturer, properly represented.
Clean imports
A registered foreign-trade operator. Every delivery came in legally and with customs declarations: no grey imports, which is not a matter of course, and a strong argument for customers and partners.
Service where the pump runs
Repair and maintenance at the office or directly at the plant. Original parts, a test run after every repair, work in explosive areas to ATEX directives, training for operators.
Projects, accompanied
Representing the interests of the manufacturer and of AETEK and accompanying their direct projects in the country, from the first technical question to the running installation.
01Industrial cleaning
- Tanks, parts and heat exchangers
- Mixer trucks and tank cars
- Pipes and sewer lines
02Process technology
- Chemical and petrochemical industry
- Oleochemistry, pharma, cosmetics
- Urea and fertiliser production
- CO₂ extraction
03Production
- Press drives
- Reverse osmosis
- Pressure testing
- Hydrostatic bearing lubrication
04Waterjetting
- Cutting
- Concrete removal and repair
- Surface treatment
- Removal of refractory lining
What carries over
Represent one manufacturer properly. Keep the equipment running with service and spare parts on site. Get every document right. That is the model behind AETEK’s procurement and market work today, now with Central Asia at the centre.
urar.us- Company
- OOO URARUS (ООО УРАРУС)
- Offices
- Kazan, Republic of Tatarstan · Moscow
- Principal
- A German pump manufacturer (family-owned)
- Status
- On standby since 2022
04 — Questions
What companies usually ask.
01Is AETEK new to Central Asia?
No. Industrial supplies reached customers in Central Asia from 2018, and the business behind AETEK has been building international business since 1998. Since 2025 Central Asia is the central region.
02What did you do in Russia, and what happened in 2022?
From 2008 we built companies and structures there, most recently URARUS in Kazan and Moscow, authorised representative of a German pump manufacturer and of AETEK. After 2022 URARUS was put on standby and the regional business architecture could no longer continue as before. The experience stayed; the focus moved to Central Asia.
03What does that experience change for a European company entering Central Asia?
You get a partner who has already run representation, import, service and project accompaniment in a large, demanding market, and who knows the questions a manufacturer asks: who speaks for my product, who handles customs and service, who stays engaged when it takes years.
04Which languages do you work in?
German, Russian and English, towards your team and towards customers in the region. Our representatives on the ground also speak the national language of their country.
05How do we start?
With a short conversation and the fit check: a structured review of your technology, your current position in the region and your goals. If the fit is not there, we say so.
Bring us your market question.
A short conversation and the fit check show where your technology stands in the region and what a first step could be.